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Understanding Behavioral Biases in Investing
Investor psychology plays a powerful role in decision-making, especially during market volatility. Common behavioral biases like loss aversion, herd mentality, overconfidence, recency bias, and anchoring can lead to emotional and costly investment choices. By understanding these biases and focusing on long-term goals, diversification, and a solid financial plan—ideally with professional guidance—investors can stay disciplined and make smarter decisions.

Mica McKenna
3 days ago2 min read
1


Navigating Tariffs with Dave Ramsey’s Four Investment Categories
Tariffs can greatly impact investments, and Dave Ramsey’s four categories—Growth, Growth & Income, Aggressive Growth, and International—respond differently. Growth stocks may be hit hardest, while Aggressive Growth and International companies may benefit. Diversifying across all four can help reduce risk. Understanding these effects with the help of a financial advisor can guide smarter investing in uncertain times.

David Gearhart
May 54 min read
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What is a CERTIFIED FINANCIAL PLANNER® (CFP®) Professional?
Not all financial advisors are created equal. A CERTIFIED FINANCIAL PLANNER® (CFP®) stands out for their fiduciary duty, rigorous training, and ethical standards. CFP® professionals offer holistic planning, objective advice, and a commitment to your best interests. With trusted credentials and dedication, they provide peace of mind in your financial journey. Choose wisely—your financial future depends on it.

Whitaker Myers
Apr 283 min read
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Combat Pay/Tax-Exempt Pay & Your TSP
Combat pay is tax-exempt at the federal level but still subject to Social Security and Medicare taxes. Service members can contribute this income to their TSP, with Roth TSP being the most beneficial option—offering both tax-free contributions and tax-free growth. Contributions from combat pay don’t count toward annual limits, allowing greater retirement savings potential. Keep records of your pay and consult a financial advisor to track and manage TSP rollovers effectively.

Drew Hodgson
Mar 54 min read
14


Don’t Play ‘Retirement Roulette’
Sequence of return risk—the timing of investment returns near retirement—can significantly impact portfolio longevity. Losses early in retirement are far more damaging than losses later. Investors approaching the “Retirement Red Zone” should reduce risk exposure and consider tools like income annuities, buffer assets, and diversified portfolios. A trusted financial advisor can help build a plan to retire with confidence and stability.
Ben Allen
Feb 255 min read
12


How To Start Saving as a Young Adult
Starting your financial journey as a young adult begins with building a budget and following Dave Ramsey’s Baby Steps—starting with a $1,000 emergency fund and progressing toward saving 15% for retirement. Use a money market fund for emergency savings and take advantage of employer retirement plans and Roth IRAs for long-term growth. The earlier you start, the better. For personalized help, connect with a Whitaker-Myers Wealth Managers financial advisor today.

David Gearhart
Feb 202 min read
12


Tech and the S&P 500
Technology now makes up about 32% of the S&P 500, highlighting its dominance in the U.S. economy and markets. In 2024, strong demand for AI, semiconductors, and cloud computing fueled growth for firms like NVIDIA and Microsoft. However, this concentration poses risks—tech’s heavy influence can create volatility and distort the index's representation of the broader economy. Investors should review their diversification and risk exposure with an advisor.

Nick Allen
Jan 273 min read
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Understanding Mean Reversion in Trading
What is Mean Reversion? Mean reversion is a financial concept that describes the tendency of a stock or index price to return to its...

Summit Puri
Dec 19, 20243 min read
63


Why Make Backdoor Roth IRA Contributions?
So many terms in the financial industry seem mysterious and confusing, and some even sound completely made up. The Backdoor Roth IRA...
Ben Allen
Nov 21, 20244 min read
270


What are Annuities?
Annuities “You get an annuity; you get an annuity, you get an annuity, and in fact… everyone gets an ANNUITY!” It's not a common phrase...

Logan Doup
Nov 18, 20244 min read
169


President Trump’s Election Victory and Investing
After a historic campaign, Donald Trump has won the 2024 presidential election and Republicans have won control of the Senate. For half...

Stephen Armstrong
Nov 11, 20245 min read
174


What is the Efficient Market Hypothesis?
The Efficient Market Hypothesis (EMH) The efficient market hypothesis (EMH) is a theory that suggests that share prices accurately...

Summit Puri
Nov 11, 20243 min read
174


Traditional 401(k) vs. Roth 401(k)
Saving for Retirement Many people have an opportunity to save for retirement through an employer-sponsored 401(k). This is a great way...

Kelly Kranstuber
Oct 14, 20244 min read
200


The Bond Market Simplified
From conversations I’ve had, most investors have a firm grasp of why stocks move up and down (because of market trends, economy, or...

Jake Buckwalter
Oct 7, 20243 min read
191


Actively Managed vs. Passively Managed Funds
With the number of available funds seemingly endless, it can be hard to tell what a fund’s investing strategy is. With so many ways to...

David Gearhart
Sep 30, 20243 min read
198


How Dollar-Cost Averaging Can Help Investors Get Into the Market
As with many things in life, knowing what we’re supposed to do and actually doing it are two separate things. This is true for our...

Stephen Armstrong
Sep 23, 20245 min read
180


Options for Retiring Before 59 ½
Although retiring early, let alone before the penalty-free distribution age of 59 ½, seems like an impossible dream for some, it is...

David Gearhart
Sep 3, 20243 min read
192


Individual Stocks: Risk, Reward
At Whitaker Myers Wealth Managers , we aren’t shy about the importance of portfolio diversification. Because fund-based investing is...

Nick Allen
Aug 19, 20244 min read
192


HENRY - High earners, not rich yet
What is a HENRY? The acronym HENRY, "high earner, not rich yet," encapsulates a demographic segment often associated with millennials...

Summit Puri
Aug 12, 20242 min read
189


What Portfolio Rebalancing is, and its importance
What does “Portfolio Rebalancing” mean? There are many terms used in the finance world. You may have heard your financial advisor or...

Jake Buckwalter
Aug 12, 20243 min read
182
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