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What Are the 2 Types of Risk – And Can an Advisor Do Anything About It?
In investing, risk isn’t binary—it’s a spectrum. Advisors help manage unsystematic risks like business or regulatory issues through diversification and planning. While systematic risks like inflation or geopolitical events can’t be controlled, advisors prepare clients to navigate them with confidence. It’s not about predicting the future—it’s about being ready for it. Ready to build resilience into your plan? Let’s talk.
Joseph Browning
1 day ago2 min read


Geopolitical Conflicts: Understanding Market Implications for Investors
Rising tensions between Israel and Iran have led to market volatility and energy price swings. While geopolitical events can cause short-term disruption, history shows markets typically recover. Investors should avoid overreacting and stay focused on long-term goals. U.S. energy independence helps buffer economic risks, and diversified portfolios remain the best defense in uncertain times.

Summit Puri
Jun 174 min read


Understanding Behavioral Biases in Investing
Investor psychology plays a powerful role in decision-making, especially during market volatility. Common behavioral biases like loss aversion, herd mentality, overconfidence, recency bias, and anchoring can lead to emotional and costly investment choices. By understanding these biases and focusing on long-term goals, diversification, and a solid financial plan—ideally with professional guidance—investors can stay disciplined and make smarter decisions.

Mica McKenna
Jun 102 min read


Recession Q & A
A recession is a period of economic decline, often marked by reduced spending, job cuts, and falling GDP. While headlines may predict it, we usually only recognize a recession in hindsight through lagging indicators like unemployment and corporate earnings. Market downturns can create long-term opportunities for investors, but strategies vary by situation. Always consult a financial advisor to navigate uncertain times and protect your financial goals.

Nick Allen
Jun 33 min read


Baby Step 4 Savings Explained
Baby Step 4 of the Ramsey Plan recommends saving 15% of your gross income for retirement. This guide explains how to structure those savings using a 401(k), Roth IRA, or taxable brokerage depending on your income, filing status, and employer plan access. Key rule: “Match beats Roth, Roth beats Pre-Tax.” Whether you're single or married, with or without a plan, there’s a strategy to fit your situation. Consult a financial advisor to create a plan that works for you.

Kelly Kranstuber
May 196 min read


Special Update: What U.S.-China Trade Progress Means for Investors
Markets rallied after news broke that the U.S. and China reached a 90-day trade agreement, reversing many of the April tariffs. Tariffs on Chinese goods dropped to 30%, and China’s on U.S. goods fell to 10%. President Trump’s tweet about 80% tariffs sparked concern, but Sunday night futures surged, erasing losses. This shift reduces uncertainty and mirrors 2018–2019 patterns. Long-term investors should stay focused, as history shows markets rebound once clarity returns.

John-Mark Young
May 125 min read


Navigating Tariffs with Dave Ramsey’s Four Investment Categories
Tariffs can greatly impact investments, and Dave Ramsey’s four categories—Growth, Growth & Income, Aggressive Growth, and International—respond differently. Growth stocks may be hit hardest, while Aggressive Growth and International companies may benefit. Diversifying across all four can help reduce risk. Understanding these effects with the help of a financial advisor can guide smarter investing in uncertain times.

David Gearhart
May 54 min read


Breaking Free from Concentrated Stock Risk: How Section 351 ETF Conversions Empower Investors
How to use section 351 ETF conversion to diversify concentrated stock positions.

John-Mark Young
May 24 min read


John-Mark Young Earns the Prestigious CFP® Certification
John-Mark Young has officially earned the Certified Financial Planner® certification after 14 months of study and dedication.

Whitaker Myers
Apr 221 min read


The Importance of Offense and Defense in Challenging Markets
Creating Offense and Defense In Your Portfolio Is The Key To Success In Retirement Investing.

John-Mark Young
Apr 106 min read


How can I benefit from tax loss harvesting? - PART II
Tax loss harvesting helps offset gains by selling investments at a loss, reducing taxes in taxable accounts. Retirement accounts like IRAs and 401(k)s are tax-favored and don’t require this strategy. For maxed-out retirement savings, consider taxable accounts. Consult financial advisors to navigate tax loss harvesting effectively and avoid costly mistakes. Need guidance? Contact our Whitaker-Myers team to optimize your investment strategy.

Matthew Harris
Mar 242 min read


The Importance of Business Cycles in Financial Planning
Understanding the business cycle helps investors make smarter financial decisions during market uncertainty. While we can't control the economy, we can plan with discipline—by staying invested, rebalancing portfolios, managing expectations, and maintaining emergency funds. Market cycles may be more volatile, but a resilient, diversified portfolio helps weather all phases. Don’t try to time the market—plan wisely and stay focused on long-term goals.

Stephen Armstrong
Mar 175 min read


How can I benefit from tax loss harvesting? - Part I
Tax loss harvesting is the strategy of selling investments at a loss to offset capital gains and reduce your tax bill. Understanding capital gains brackets—especially with the 2025 thresholds—can help retirees and middle-income earners potentially avoid taxes altogether. Timing and spreading gains across years, as well as offsetting with losses, can maximize savings. A financial advisor can help tailor strategies to fit your income and goals.

Matthew Harris
Mar 113 min read


Don’t Play ‘Retirement Roulette’
Sequence of return risk—the timing of investment returns near retirement—can significantly impact portfolio longevity. Losses early in retirement are far more damaging than losses later. Investors approaching the “Retirement Red Zone” should reduce risk exposure and consider tools like income annuities, buffer assets, and diversified portfolios. A trusted financial advisor can help build a plan to retire with confidence and stability.
Ben Allen
Feb 255 min read


The Coefficient of Correlation
When comparing portfolio returns to benchmarks like the S&P 500, it’s crucial to ensure a proper match in asset composition. The coefficient of determination (R²) measures how well a benchmark fits your portfolio—an R² of 0.70 or higher suggests a good match. However, no single metric should drive decisions. At Whitaker-Myers Wealth Managers, our research team uses tools like R² to guide informed, holistic financial planning. Connect with an advisor to learn more.

Summit Puri
Feb 252 min read


Tech and the S&P 500
Technology now makes up about 32% of the S&P 500, highlighting its dominance in the U.S. economy and markets. In 2024, strong demand for AI, semiconductors, and cloud computing fueled growth for firms like NVIDIA and Microsoft. However, this concentration poses risks—tech’s heavy influence can create volatility and distort the index's representation of the broader economy. Investors should review their diversification and risk exposure with an advisor.

Nick Allen
Jan 273 min read


SEP IRA vs. Solo 401(k)
For self-employed individuals and small business owners, SEP IRAs and Solo 401(k)s offer powerful, tax-advantaged retirement savings beyond traditional IRAs. SEP IRAs are simpler to set up and ideal for businesses with employees, while Solo 401(k)s allow higher contributions and catch-up options for owners with no employees. Each has unique rules and benefits—consult a Whitaker-Myers advisor to choose the best fit for your retirement goals.

Kelly Kranstuber
Jan 215 min read


What you can do in 2025 to take control of your financial life
The new year can fill you with a sense of hope and expectation. There are new goals to reach and new challenges to tackle. Something...
Tim Hilterman
Dec 19, 20243 min read


The Investor’s Guide to Navigating Economic Data: Key Reports You Can’t Ignore
For many individuals with investments in the market and other securities, the state of the economy is critically important. But what...
Joseph Browning
Dec 19, 20243 min read


Understanding Mean Reversion in Trading
What is Mean Reversion? Mean reversion is a financial concept that describes the tendency of a stock or index price to return to its...

Summit Puri
Dec 19, 20243 min read
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