November may be the eleventh month of the year, but for many families it feels like the busiest. While we enjoy the traditions and history of the season, it also brings real-life responsibilities—especially for parents with college-bound seniors. And when it comes to college planning, nothing seems to raise the blood pressure faster than the financial aid process.

Terms like “debt,” “overspending,” and “pressure” imply that these statistics tell a negative story about the average consumer's decisions during this time of year. While it is unwise to spend above your budget or take on debt for gifts, I believe it also reveals a broader societal or moral pressure to purchase extravagant gifts for the most important people in our lives.

Dave Ramsey’s Baby Steps suggest saving for retirement before college — but that doesn’t mean you have to finish one before starting the other. Financial Advisor Matthew Harris breaks down how to balance both goals, use time and compounding interest to your advantage, and make smart choices that keep you on track for retirement without sacrificing your kids’ education.

Ensuring adequate savings for a lengthy retirement stands as the paramount concern for retirees and individuals nearing retirement. Recent years of elevated inflation have diminished the buying power of cash reserves, creating additional hurdles.

As 2025 winds down, now is the perfect time to make strategic financial decisions that can lower your tax bill, grow your investments, and set you up for a strong start to 2026.

It’s that time of year again, benefits enrollment season! Financial Advisor Andrew Young gives an overview of the various benefits you may access through your employer-sponsored benefits program. As shared in the article, these benefits make up approximately 30% of your compensation, so understanding how to use them to their full potential is of extreme benefit to you. (Pun intended!)

With the Federal Reserve’s recent announcement that is will drop interest rates, many investors are asking how a rate change could impact their portfolios. One of the most important — yet often misunderstood — relationships in finance is that between interest rates and bond prices. In this article, we’ll break down how they interact and why changes in rates can directly affect the value of your bond holdings.

One item that Dave Ramsey consistently hits on is the importance of a side hustle to increase income and better reach your financial goals. Side hustles come in all shapes and sizes: food delivery, lemonade stands, woodworking, buying and selling trading cards, and/or starting a lawn care business. The possibilities are virtually endless.

How much can you safely withdraw in retirement without running out of money? While the 4% rule is a good starting point, research by Bill Bengen—and tools like Monte Carlo simulations—help us build smarter, more personalized plans. At Whitaker-Myers, we go further by using strategies like rebalancing, managing sequence of return risk, and diversifying into non-correlated assets to help your retirement income last as long as you do.

This month, let’s talk about how to make wise, informed choices in the college application process—without letting emotions or pressure lead to financial regret.

Choosing between a 529 plan and a UTMA account can shape your child’s financial future. 529s offer tax-free growth for qualified education expenses, while UTMAs provide flexibility for any use benefiting the child. A balanced approach—starting with a UTMA and shifting to a 529—can mix tax benefits and preserve eligibility for education tax credits. Saving just $166 per month from birth can grow to $65,000–$100,000 by age 18, giving your child a strong start in life.

Morningstar’s research leaders, Damian Conover and Dan Rohr, shared insights on the power of wide moat investing—focusing on companies with lasting competitive advantages and sustainable profitability. Their rigorous research process, independence, and long-term perspective align with investors seeking resilient portfolios. The VanEck Morningstar Wide MOAT ETF exemplifies this strategy, outperforming the S&P 500 in most five- and ten-year periods.

If you’ve owned your home for several years, there’s a good chance the value of your property has increased over that period (especially in a high-demand area). Selling a home with a large capital gain can eat into years of equity by way of taxes to the IRS, which is why some homeowners choose to stay in the same home indefinitely.

Philanthropy has expanded far beyond writing a year-end check. Today, tools like Donor-Advised Funds (DAFs) allow individuals and families to give more strategically, unlock valuable tax advantages, and even grow their charitable assets over time.

Retirement rules continue to evolve, and 2025 brings several important updates that could affect how much you save, when you access your funds, and how you manage taxes in retirement. Recent changes under the SECURE 2.0 Act have increased contribution limits, introduced new catch-up opportunities for older savers, and pushed back the age for required minimum distributions (RMDs).

Joe Mains, Whitaker-Myers Financial Advisor and Certified Ramsey Solutions Master Financial Coach, shares his lessons learned from more than 30 years of personal and professional experience following Dave Ramsey’s principles. Drawing from his own journey, he highlights three key pitfalls to avoid: relying on debt financing, managing money separately from your spouse, and delaying investing for the future.

Life’s big moments—buying a home, starting a family, changing jobs—can all reshape your finances. A financial advisor can help you navigate these transitions, avoid costly mistakes, and build a plan for the future. Drew Hodgson's article explores how advisors are compensated, the value they can add (often as much as 3% to annual returns, according to Vanguard), and what to consider when deciding if professional guidance is right for you.

The 50/30/20 rule offers a simple way to manage your money: 50% for needs, 30% for wants, and 20% for savings and investments. With today’s rising costs, some may need to adjust closer to an 80/20 budget—but keeping that 20% dedicated to savings is key to long-term success. Mica McKenna breaks down how to apply the rule, adapt it to your situation, and keep your financial future on track.

For high-income earners, backdoor Roth IRA contributions are a powerful way to build tax-free retirement savings. On a separate note, rolling over an old 401(k) into an IRA can also be a smart move for better investment options and lower fees. However, when these two strategies intersect, the outcome can either work in your favor—or create an unexpected tax bill. Understanding why is critical before making a move.

Whitaker-Myers Wealth Managers has once again been named one of the Top 50 RIA Firms in the U.S. by ETF.com—our second consecutive year receiving this honor. This recognition highlights our expertise, growth, and leadership in helping clients navigate the ever-evolving world of Exchange Traded Funds. We are grateful for the trust of our clients and remain committed to serving with discipline and the heart of a teacher